![]() Both can be used to attract more customers and make more sales. In all honesty, both logos are quite different from one another, but their purpose is the same. Many Abstract Logos have numerous interpretations which can leave the person thinking for quite some time. For example, people might constantly try to find out the meaning of the design of why the apple in Apple’s logo has been taken a bit off. Abstract Logos make people constantly think of their logo which is not the case with Text Logos. Abstract Logos are also used by many popular companies such as Nike, Apple, PlayStation, Microsoft, etc. Now Abstract Logos tend to attract the customers more as every company has a unique Abstract logo which can deep meaning behind it. Instead of your company name, a symbol or icon is used to represent your company. ![]() Talking about abstract Logos, these are totally different from Text Logos. The logo portrays the name of the company thus the person doesn’t have to go deep into the meaning of the logo and can just appreciate its powerfulness. People can easily memorize the name of the brand unless it’s a name that can’t be pronounced easily. Text Logos are simple in the way they look and how they present themselves to the people. ![]() Now if a brand starts getting popular its logo will stand out more and a text logo’s main purpose is to get immediate recognition. Obviously, the logos can be made in different shapes, sizes, and font of the name of your company can be of your choosing in such a way that it is charming to the audience. Many popular companies like Coca-Cola, NASA, Dell, BBC, etc use Text Logos in which the name of their companies is easily noticeable. The logo itself has the name of your company in it and attracts potential customers. ![]() Text Logos are pretty basic to understand. Both logos can prove beneficial for your company, but you must bear in mind what each logo represents, and which will suit your company best. Now the debate comes when selecting which logo you should choose to represent your company. Both Text and Abstract Logos are used by almost all of the big organizations. The majority of the popular multinational technology companies have iconic logos that make them well known and if anybody sees their logo, they will recognize the brand without any thought. ![]()
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